From developing content strategies, creating content and effective distribution, we are specialists in creating content that encourages action. We can blog, write online press releases, help create videos and everything in between.
Content Marketing. It is a bit of a buzz word at the moment, but what is it really?
Well, the team at Hola PR are a bunch of creative PR professionals, which basically means we have been content marketers for years. It is not something new we have to learn or focus on. It has been the way we have always approached content.
Content Marketing involves a strategic approach to creating and distributing content that is valuable, informative and targeted to a clearly defined audience (ie those people you want to target)!
It is also something we think we are pretty darn good at. Any content we create is focused on communicating with your customers in a valuable and informative way … and ultimately one that inspires them to take action with you.
We consider the placement of all content we create, making sure that beautiful blog article, video, social media post or online news story works hard for you and is distributed everywhere it can be.